Since its beginning in 2004, Dest Media has been improving its webdesign skills. Our first few websites were based on flash mx and the use of tables for layout purposes. Well, the internet evolved.
Anno 2010 a high standard website exists of a complex structure of design, technique and marketing. A website not only has to look attractive, it is user friendly and thus satisfying.
Another possibilty nowadays is to extensively track the user`s behaviour. The conversion can be enhanced by improving its stronger and weaker points. An important example for instance is getting found in google, so called 'google ranking'.
Dest Media constructs its websites based on the Kohana framework. An open source php 5.3 framework, fully object orientated.
To improve usability and google ranking we decided to redesign the Dest Media website. Our main goal was to improve the disclosure of our extensive photography and webdesign and free art portfolio. The website is based on the Kohana framework.